rabbit Elite Trail

Meet rabbit's 25 trail runners taking on the wild, pushing past limits, and embracing the adventure.

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RAD rabbit

These are our Runners and Dreamers, a diverse group of athletes who share a love of running, just like us.

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rabbit Club

We support running clubs across the country with custom gear as they train and race.

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rabbit Trail Tour

We’re teaming up with 28 incredible races across the country. Race, earn gear, and join a community of trail runners nationwide.

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Cadence Series

Stories that highlight the harmonized cadence of community.

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The Journal

Profiles, essays, and advice from our community. Read stories about our Elite Trail runners, RAD rabbits, and more.

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Dream Chaser Series

Monthly stories featuring individuals who dream on their own terms.

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Lookbooks

Photo essays that tell the story behind every collection.

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Walker Hotel Tribeca • Home of rabbit's 2025 NYC Pop-up Shop

NYC weekend is almost here! We’ll be posted up at the Walker Hotel Tribeca (77 Walker St) from Thursday, October 30 through Sunday, November 2—our home base for all things marathon weekend. Whether you booked a room at the Walker Hotel through rabbit’s partner Halo, or will be in the city for the marathon, join us at the rabbit pop-up shop! We’ll have exclusive rabbit NYC gear, including custom screen-printing and special-edition pieces from our Rising Hearts collab and the winning kit from our Singlet Design Contest. Plus, join us for shakeouts, celebrations, and plenty of good vibes all weekend long. Don’t miss out!

rabbit x Rising Hearts and Yatika Starr Fields
Exclusively at the New York Pop-Up Shop

Sold exclusively at rabbit’s New York pop-up shop, we are thrilled to announce a limited-edition collection that was created in collaboration with Rising Hearts and designed by artist and ultra-runner Yatika Starr Fields. A portion of the collection’s proceeds will go directly to Rising Hearts, an Indigenous-led organization dedicated to amplifying community voices through kinship, movement advocacy, and storytelling. 

Thursday, October 30 2025

11:00 AM – 6:00 PM • rabbit Pop-Up Shop Open

Day one of the pop-up is here! Explore the Walker Hotel, get your hands on the NYC race kit, and kick off marathon weekend with the rabbit crew.

Friday, October 31, 2025

9:00 AM – 5:00 PM • rabbit Pop-Up Shop Open

7:30AM • Bagel Shakeout Run

Join rabbit, PROOF Running Co, Halo, and Tailwind on an epic bagel and coffee shakeout run! We’ll meet at The Walker Hotel in Tribeca, roll out together for a chill 5K shakeout to the West Side Highway, and make a pit stop at Sofia’s Bagels for a quick free bagel bite. After, we'll head back to The Walker to hang at the rabbit NYCM Pop-Up and drink coffee. Exclusive "NYCM - Good Luck" shirt available for early attendees.

RSVP to the Bagel Shakeout

5:00 PM-6:30PM • Welcome Reception in the Walker Hotel Tribeca Lobby

Kick off marathon weekend with us! Enjoy free drinks, including a special Tailwind mocktail, plus beer, wine, and appetizers. Meet Indigenous artist and ultra-runner Yatika Starr Fields, creator of our limited-edition Rising Hearts kit available for purchase at the event. Spots are limited, RSVP below.

Saturday, November 1, 2025

9:00 AM - 6:00PM • rabbit Pop-Up Shop Open

Shop, hang, and soak up the excitement of marathon weekend. Our team will be ready to help you find race-day gear or just chat about all things running.


8:00 AM •  No-Drop Shakeout Run at Walker Hotel Tribeca

Join us for an easy 3-mile shakeout with Rising Hearts, Women Make Moves, Tailwind, the Walker Hotel, and Halo. Post-run fun includes free coffee, sock giveaways, and more.

Sunday, November 2, 2025

11:00 AM – 5:00 PM • rabbit Pop-Up Shop Open

Stop by the Walker Hotel Tribeca after the race to celebrate and recover with time-stamped finisher posters, 15-minute stretch sessions with StretchLab flexologists between 12-4PM, and recovery mocktails. Don’t forget to grab some rabbit NYC gear to commemorate your weekend in the Big Apple.