rabbitELITEtrail 2025 PROGRAM
rabbitELITEtrail 2025
As we step into 2025, we’re excited to deepen our commitment to the trail running community with innovative new products, key race sponsorships, and initiatives we can’t wait to share. To align with this focus, we’re revamping our ELITEtrail program to deliver even more perks, opportunities, and meaningful ways to connect. Please note that spots on the 2025 team will be extremely limited to ensure we can provide our athletes with personalized support, enhanced engagement, and the best possible experience.
Who We're Looking For
Elite Ultra/Trail Runners:
- Men: 50k (sub-4 hours), 50m (sub-7 hours), 100k/100m (course-specific)
- Women: 50k (sub-4:30), 50m (sub-7:30), 100k/100m (course-specific)
- If close to these times, we’ll still review applications
Engaged, Enthusiastic Runners who actively share their running journey, training and races on social media and contribute to their local communities
Supportive Brand Ambassadors who are willing to lend a hand, whether at rabbit events (e.g., leading shakeouts), or by demo’ing products and sharing reviews, providing tips and tricks about rabbit gear, etc.
Perks You'll Enjoy
2025 Team Kit: Includes a premium custom racing singlet, tee and long sleeve designed by Greg Itahara, shorts, podium kit, lifestyle gear, and much more.
Trail Crusher Incentives: $2K cash bonus for Golden Ticket holders, and $500 gift card for top-five finishes in specific races (including but not limited to Javelina 100, Tiger Claw 50K, Leadville 100, and more)
Travel Stipend: Up to $500 to support participation in marquee rabbit trail series races (to be announced) *limited to 1x per season
Kit Up Your Crew Program: We know we can’t do it without our crews and pacers, so we’re going to share the love by providing gifts of rabbit gear to your race crew/pacers.
Early Access to trail gear and testing opportunities
Exclusive Discounts:
- One-time 50% off code at season start
- 30% personal discount throughout 2025
Community & Support: Private Slack channel, quarterly calls, social media collaborations, and a monthly newsletter with exclusive news, offers, and more.
What We Ask From You
- Commit to training and competing clean
- Represent rabbit by wearing our gear in races and training
- Engage positively with the running community and uphold sportsmanship
- Publicly identify as a rabbitELITEtrail member (add us to your social profiles!)
- Share your 2025 race schedule on the team calendar
- Compete in at least six races in 2025
- Post about your running journey 6-8 times monthly across Instagram, Facebook, and/or TikTok (includes stories); tag @runinrabbit and use #rabbitELITEtrail
- Share your training on Strava and join our rabbit ELITEtrail Slack
- Create content, from race reports to gear reviews
- Focus on rabbit as your apparel brand (other gear like shoes, socks, and nutrition are fine)
- Help test trail products and offer feedback
- Assist at rabbit trail events whenever possible
We’re beyond excited to continue growing the rabbitELITEtrail family in 2025 and can’t wait to hit the trails with you. Let’s make this season our best one yet!
Applications are open now until December 13th at 11:59PM PST.
Questions? Email us at sam.marks@runinrabbit.com.
